The beauty industry can sometimes be difficult to keep up with. A few days ago I shared with you all the best ways to keep up with all the latest news and products launches but today I’ll be sharing with you several influencers on Instagram I can always turn to for what comes after – swatches, reviews, amazing product shots, and more!

Five Beauty Influencers To Follow On Instagram

These lovely ladies will be mentioned in no particular order and although I’m only mentioning five this time around, there are definitely many more I adore! I’ll possibly do a round two of this in the future.

Instagram is my number one place to look for some quick product reviews, swatches, DIYs, hauls, recommendations, great finds, etc. Each of the ladies I’ll below provides a few of these things + more. Besides having drool worthy Instagram feeds, these beauty influencers are some of the most kind, positive, uplifting, supportive gals out there!

So let’s get to it, shall we?

First up is Leslie from @lapetitechicmommy! If you’re looking for amazing swatches, product shots, comparisons, with some Disney posts incorporated – Leslie is your gal! Leslie posts both high end and affordable products along with indie cosmetics. If you’re into brands like Kylie Cosmetics, ColourPop, Too Faced, Tarte, Stila, and Jeffree Star – you will find Leslie’s Instagram jaw dropping and helpful for making that next purchase!

Secondly, we have Vanessa from @beautyproductsaremycardio. Vanessa is not only an influencer on Instagram, she has an amazing blog you can check out here! What you’ll see on on her page are high end and affordable drugstore finds, reviews, product guides, swatches, and more! She’s also the founder of the hashtag #10orlesstuesday where she and others in the beauty community share great products under $10!

Beauty Products Are My Cardio Instagram

Next up is Leah from @leahgperez! You might want to take a deep breath before looking at her feed because her photos are BREATHTAKING. If you’re into brands like Jouer, ColourPop, Mac, Jeffree Star, Wet N Wild, and The Balm, then Leah is your girl. She posts wonderful reviews and is incredibly engaging as well!

LeahGPerez Instagram

Up next is Rochelle from @beauty_and_rochelle. Rochelle is also a fellow blogger, you can check out her blog here! Rochelle also posts a great mix of high end and affordable beauty products. She takes some of the most gorgeous shots and has great, detailed reviews! Fun fact: Rochelle was recently featured on OctoMag – check out the article here!

beauty_and_rochelle Instagram

Last but not least, we have @ice4380! She is my go to person for beauty related DIYs and fab and affordable finds from places like The Dollar Tree, TJ Maxx, and Marshalls. I’ve been able to haul so many high end beauty products at nearly half the price by learning from her! Moreover, she posts wonderful reviews on her page.

@ice4380 Instagram

All in all, these ladies have stunning feeds and are incredibly resourceful when it comes to all things beauty! They make being part of the beauty community so much fun! If you aren’t following them, I recommend doing so immediately. Tap or click on each photo to go to their Instagram page.